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Shaba has captivated the attention of various news outlets

‘‘it was the complete mix of use of technology, community involvement, business plan and uniqueness of the product, which is not just the bags, but also the technology used in the background which makes the company scalable.’’

- Daily Southern and East Africa Tourism Update

‘‘The best thing about sisal is that it is eco-friendly," says Ann Nduta, a sisal weaver from Kitui County. "We are not harming the environment when we make our products, and that is important to us.’’

- The Standard

My grandmother was a basket weaver and she used to rally women to meet and weave together. Despite working hard and playing by the rules, most never got ahead due to the low income they were making. There were always financial challenges standing in their way. (Tearing up) Sorry, this gets me emotional. With this background, I fine-tuned her idea to ensure that the women we are working with receive decent work and economic growth, healthcare, and create linkages that see them earning an income that commensurate the toil. This, while helping to conserve the environment.

- Daily Nation

‘‘Shaba's innovative virtual factory and app-based system have transformed the sisal craft product supply chain, leading to increased efficiency, empowerment of rural communities, and sustainable practices to design beautiful products.’’

- Daily Southern and East Africa Tourism Update